Maarten Gooskens

WRITER ETC.

SOME OF MY WORK:

Amsterdamse Bostheater
ARTIS Groote Museum
Dawn
De Balie
De Baak
Exact
FD
Oxfam Novib
Stepstone
THNK
Van Doorne
Van Lanschot Kempen
Vattenfall (coming soon)
VluchtelingenWerk Nederland (coming soon)

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If it’s important, it’s in pink

FD

(Index)

Details

CLIENT
PROJECT
AGENCY
YEAR

FD
Campaign
Dawn
2026

Pretty in pink

It’s what’s on the inside that matters. Except when you’re trying to sell a newspaper, because they all look alike. Except FD. That’s why we decided to take their most defining quality and put it on a pedestal: their pink paper.

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